Exacerbated by our country's economic problems, non-profits are even more hard pressed to not only sustain their current donor base but to generate new donations. Now is the time to embrace fundraising programs for non-profits that move past selling raffle tickets, seeking direct donations or organizing expensive fundraising events. Consider then, travel as a fundraiser for your non-profit group.
Everyone loves to travel, and many people do still travel even in these challenging times. What if a family's holiday vacation generated a donation to your non-profit? The most successful passive fundraising programs combine what consumers do in everyday life with supporting a cause. And even more effective when supporters do not have to open up their check books (yet again) for a separate or specific donation. Travel is a fun, and often necessary, product that consumers are likely to purchase anyway. It makes sense then to create a fundraising opportunity from a non-profit's supporter base through travel.
Gift of Travel's Travel as a Fundraiser™ program has expanded the concept to effectively and systematically capture the many individual vacations, family travel, and hotel stays in a non-profit's network and then donates 4% of the cost of the vacation package or hotel booking back to the non-profit.
A business traveler's hotel stay of $500 generates a $20 donation; but if that traveler has 5 business trips / year that could be a total donation of $100. A $5000 vacation for a family of 4 to Hawaii would generate a $200 donation. These donations are generated simply by attaching the travel as a fundraiser concept to the travel they had to or wanted to take anyway. Travelers could book their travel with other online travel providers but then their non-profit would not receive a donation.
The Travel as a Fundraiser™ program does not mark up the cost of the travel to cover the donation. The pricing on the vacation packages and hotel reservations is competitive with travel that can be booked elsewhere. Vacation package and river cruise packages are available to the most popular vacation destinations such as Hawaii, the Caribbean, Mexico and Europe, to name a few. Hotel only reservations can be made anywhere throughout the world. Gift of Travel partners with Apple Vacations, AMAWATERWAYS and the Travelocity Partner Network to bring travel tools to non-profits - and then Gift of Travel donates the 4% of the pre-tax travel cost back to non-profit hen the travel tools are used.
The travel as a fundraiser strategy is a "passive fundraising" program that generates streams of income without exerting the same resources and revenues as an event fundraiser. The travel as a fundraiser concept uses the force of consumerism to create on on-going revenue stream. Through Gift of Travel and their Travel as a Fundraiser™ tools, this new revenue is generated with a minimum of the non-profits' resources, time and energy. The viral nature of this fundraising strategy is compelling. Everybody knows somebody who is travelling, will be travelling, or needs to travel.
What makes this even more powerful is that is that it is not limited just to volunteers or supporters of the non-profits. The companies that the supporters work for can use the tools, local businesses that want to help can use the tools for their travel needs; all of this generating donations back to the non-profits. The travel as a fundraiser concept can (and should) be shared via social media. If a non-profit supporter with 600 Facebook friends shares the program virally, the benefit to the non-profit will be exponentially greater!
Providing supporters, their families and friends, and extended networks a way to "give" as they purchase items that are part of their life, such as a travel, is an incredibly powerful fundraising strategy. Supporters can have a weekend getaway, a romantic vacation, a family holiday or even a honeymoon knowing that they are helping make a difference for your non-profits. Imagine yourself on a summer vacation to Europe (or Hawaii, or the Caribbean). Now envision that donation going back to help support your non-profit. Doesn't that make you smile? When was the last time a fundraiser made you feel this happy?
Non-profits of any size, schools, soccer teams, cheerleading groups, etc., can all benefit from Gift of Travel's FREE Travel as a Fundraiser program... a great online fundraising idea!Enroll now!